CASE 02 · Solution pattern 02

AI social media operations

Specialised agents research, prepare drafts and evaluate outcomes, with human approval.

Challenge

Topic discovery, planning, creation, approval and evaluation often live in separate tools.

Starting point

Objectives, audiences, approved sources, guidance, approvals and channels are defined.

Solution

Research, Content, Publishing and Analytics roles collaborate along one editorial process.

Human-in-the-Loop

People decide on topics, claims, rights and every publication.

Data protection

Unapproved internal content and personal data are not general working material.

Outcome

The pattern creates a coherent editorial flow; any quality or time benefit would require expert assessment.

Further development

Multilingual briefs and further channels can be added under the same approval rules.

Process

  1. research topics
  2. prioritise ideas
  3. prepare briefs and drafts
  4. review facts and rights
  5. obtain human approval
  6. prepare publication
  7. evaluate response

AI Architecture

  • approved sources
  • research and briefing
  • content preparation
  • editorial review
  • human approval
  • evaluation

Components

  • Research Agent
  • Content Agent
  • Publishing Agent
  • Analytics Agent
  • brand knowledge
  • editorial approval

Which process should work better in your organisation?

We begin with the work, the people and the current process — then assess which form of AI genuinely makes sense.

Discuss your process